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Fishing Lures

Yo-Zuri 3ds Minnow
$10.99 - $12.49
The 3D Fingerling is a proven fish catcher especially in shore saltwater gamefish. Lifelike color patterns incorporated with suspending 3D body technology and lifelike eyes. Perfect swimming action. Comes per-rigged with new stronger and sharper round bend treble hooks. Rolling action. ( Measures 2 3/4" and weighs 1/4 ounce)
Mirrolure 4m Series
When the game fish are feeding on Glass Minnows or other small fry, the 4M is ideal for the ultralight enthusiasts. The 38MR resembles a 3" baitfish and is also an ultralight tackle lure.
Mirrolure 7m Series
Varied rod twitches create an underwater dart and flash, but when fished with a steady retrieve, they will swim just below the surface.
Mirrolure Spotted Trout Series
Spotted trout and red drum can't resist these tempting offerings. Resembles a spotted trout fingerling.
Mirrolure Top Dog?
Top Dog? darts and dances, rattles and flashes, resulting in monstrous strikes from both fresh and saltwater game fish. Top Dog? transmits a wounded minnow vibration and frequency that trophy fish find irresistible. Features oversized 3-D eyes, lifelike fish scales and gills, stainless steel hardware, and premium super sharp hooks for fast, solid hook sets.
Frenzy Angry Popper
Features tough stainless steel and resin construction. Heavy weight for maximum casting. Strong reliable hooks and split rings. Can be used as a surface or a sinking lure.
Mirrolure Classic Series 52M
As attractive as live bait, these twitchbaits are irresistible to many types of saltwater game fish.
Mirrolure Deep 25
These lures flash and rattle when retrieved or trolled. They look and swim like a small mullet or other bait fish. Great for a variety of game fish.
Yo-Zuri 3d Popper
The perfectly shaped concave face of the 3D Popper spits, gurgles and pops at the twitch of the rod. A pair of internal steel balls emit strike-provoking clicks and rattles at the slightest movement and also maximize casting distance. An internal strip of highly reflective prism tape gives the lure a lifelike 3D appearance that is further enhanced by the over-sized holographic eyes, breathing mylar tail and finely detailed etched finish.
Paul Brown Fat Boy
Features a wide bodied profile and suspending action that is deadly on trout and redfish. Fat boy is weighted for long cast and fetures a special vacuumed rattle which completes its effectiveness.
Mirrolure She Dog?
Molded from "space age" plastic media, the She Dog? features twin "sonic fish calling" rattles. She emits a high frequency sound which enrages gamefish into monstrous strikes. Great "walk-the-dog" action which anyone can master. Higher buoyancy and sound frequency. Both freshwater and saltwater game fish find this lure irresistible.
Bass Assassin Saltwater Shad
Like its freshwater cousin, this lure can be fished as a twitch bait on the flats or fished on a jig head.
$6.99 - $7.99
You'll think it's magic the way the new Vudu Shrimp catches fish! The New Vudu Shrimp has a Kevlar weave through the body giving it strength and durability. We've caught up to 50 Trout on one Vudu Shrimp! It's unique tail gives it a natural swimming action. Comes pre-rigged ready to go out of the pack. We highly recommend a popping cork for best results, but it's just as deadly without. PRE-RIGGED 2 PER PACK U.S. Orders Only Cast a spell on em! While testing the new Vudu Shrimp, we caught over 50 fish on 1 Shrimp. With a twin pack of new Vudu Shrimp, you could catch over 100 trout! Super strong Kevlar woven through the body! Black nickel ultra sharp hooks! Glow Eyes!
Egret Baits Kick A Mullet
It Suspends, It Rattles, and It Kicks A#%* The Kick A has a unique tail kick that mimics the natural action of injured prey. The (ROF) rate of fall is about 1 foot per 3-4 seconds. This will vary based on salinity, water temp, and clarity. Suspending baits are sensitive to all the variables. You can slow or speed up the ROF by changing hooks and split ring. Great for big Trout and Reds. Weight 5/8 oz. Rigged with 4x VMC hooks.
Perfect Shape & Balance •Horizontal Resting Position on the Surface Tension for Best Presentation •Bleeding Red or Hot Chartreuse HI-VIS Mouth •Two Fishing Techniques: “Pop & Stop” or “Walk-The-Dog” •Mylar Tailhook for Flash and Lifelike Fin •Injured “Red Eye”, Gamefish Key in on Distressed Baitfish •Patented Wave-Motion Ribs for More Vibration •Internal 3D Prism, Patent Pending •Secondary Popper-Cup Throws Water Spray •Round Bend Black Nickel Treble Hooks
Perfect Shape & Balance •Horizontal Resting Position on the Surface Tension for Best Presentation •Bleeding Red or Hot Chartreuse HI-VIS Mouth •Two Fishing Techniques: “Pop & Stop” or “Walk-The-Dog” •Mylar Tailhook for Flash and Lifelike Fin •Injured “Red Eye”, Gamefish Key in on Distressed Baitfish •Patented Wave-Motion Ribs for More Vibration •Internal 3D Prism, Patent Pending •Secondary Popper-Cup Throws Water Spray •Round Bend Black Nickel Treble Hooks
•Universal Minnow Shape •Baitfish Profile to Imitate a Variety of Forage •Flat Sides for a Variety of Fishing Techniques: ”Subsurface Twitching”, Cast & Retrieve, Trolling •Designed Specifi cally for Big Bass •Suspending for “Jerkbait” Technique •Mylar Tailhook for Flash and Lifelike Fin •Injured “Red Eye”, Gamefish Key in on Distressed Baitfish •Patented Wave-Motion Ribs for More Vibration •Internal 3D Prism, Patent Pending •Round Bend Black Nickel Treble Hooks
Yo-Zuri 3DB PROP
•Top Water “Commotion” Action •Polycarbonate Prop for Lifelong Use and Unique Sound •Large Airplane Blades to Displace More Water •Internal Cadence Rattle & Noise BB’s •Injured “Red Eye”, Gamefish Key in on Distressed Baitfish •Patented Wave-Motions Ribs for More Vibration •Internal 3D Prism, Patent Pending •Round Bend Black Nickel Treble Hooks
Egret Baits WEDGE TAIL
Great for Redfish, Trout, and Flounder. Length 3.5 inchs (8 ct Bag) The Wedgetail's patented shape mimics the mullet perfectly. Trout, reds, and flounder eat small mullet. The famous Wedgetail kick swims through the water with the most natural action of any lure out there. Check back for more colors soon.
$6.99 - $7.99
The New Vudu Mullet is the perfect imitation of a small finger mullet. Great for trout, reds, snook, and other inland species. Rigged with a VMC Saltwater 4.0 hook and has an internal 1/4 oz weight for great casting distance. The Vudu Mullet is a medium sink lure and best with a medium retrieve. A stop n go retrieve is very effective. Crank a few times then let it fall for a second, then crank it again. Can be burned along the surface also.
Yo-Zuri L-Minnow F1168
L-Minnow™ 1-3/4” Yo-Zuri’s L-Minnows Series™ is used for controlled depth fishing. This legendary lures sinks at a faster rate than most standard “minnow-style” hard baits on the market. In a style similar to spoon fishing, the L-Minnow from Yo-Zuri is designed to sink while the anglers counts, establishing the depth once the lure reaches the bottom. By reducing the count by one or two numbers on each cast, the angler can then easily establish the desired depth and suspend this lure in a variety of depths and conditions. The L-Minnow from Yo-Zuri can be cast as well as trolled for great fish producing wide wobbling action!!!
Egret Baits announces new VuDu Shrimp version to its lineup, a 3.5-inch model with a kangaroo-like belly pocket with an internal rattle. New 3.5-inch VuDu Shrimp with Rattling Chamber comes pre-rigged with new, ¼-ounce weight for longer and accurate casts. The internal rattle can also be removed if a quiet presentation is preferred. The empty pocket is also a great place to add scent. We recommend Vudu Shrimp sauce made by ProCure
Unfair Lures ARROWHEAD
.sallow water 1-3' .8-20# line class .unique darting action. Like walk-the-dog except under water. .stainless swivel, living eye, holographic finish. .Turbo-Set 3X cutting point hooks
Unfair Lures Mullet
Shallow Water 1-5 feet. 8-40 pound line class. It has the EXACT visual PROFILE and SONIC signature matching a LIVE MULLET. Stainless swivel line connection ensures better knot strength, improved action and eliminates line twist. Hydrodynamic fins create a natural swimming action. New quality PvR Turbo-Set 3X hooks stand up to the toughest game fish. Size : 70mm 1/3 oz. 90mm 5/8 oz. 120mm 1-1/4 oz.
Unfair Lures Rip-n-Slash
Shallow Water 1 - 5 feet Paul’s UNFAIR Rip-n-Slash is a hybrid search bait molded after a Cigar Minnow head and tail section. Rip-n-Slash casts a mile and swims like its about to be “crushed”. Swivel for better action, knots and no line twist. Rip-n-Slash features the 3D Gill and carefully selected holographic tones to give it the edge over those “old” no design featured lures. “Living eye” with life sized pupil makes an easy target for predators. Transverse hook hangers for single hook options. Hydrodynamic fins add natural swimming action. Size: 70mm, 90mm Weight: 1/2 oz. | 5/8 oz. | 3/4 oz.
Unfair Lures Rattlin' Shrimp
Nature identical shrimp. Inshore/Offshore fishing 1-50 feet. The patent pending Paul’s UNFAIR Shrimp looks, and importantly acts just like a natural shrimp. It is the ONLY shrimp that makes a correct directional presentation. When a shrimp is “attacked” it scoots away in reverse. This shrimp mimics that behavior. Stainless swivel for better knots and no line twist. Quality PvR Turbo-Set 3X hooks will hold on to your catch. Size: 110mm Weight: 1/2 oz. | 2/3 oz. | 1 oz.
Unfair Lures Greenie
Nature identical Herring. Inshore Fishing 1-6 feet. Stainless Swivel line connection ensures better knot strength and eliminates line twist. Quality PvR Turbo-Set 3X cutting point hooks. Living eyes” have life sized pupils that make easy targets for predators. Size: 70mm | 90mm Weight: 1/3 oz. | 5/8
Unfair Lures Stickminno
Inshore/offshore 1-20 feet 8-30pound line class Unfair Stickminno has a classic shape and dependable wobble well known for enticing bites from a large variety of fish species Patented 3D Bleeding Gill “Long-Cast” weigh transfer technology for long casts Realistic eyes & fins Transverse wires for single hook applications Meant to cover the water column, it dives to approximately 4 feet in freshwater and 3 1/2 feet in saltwater There is a size and color to fit any fishing situation The sturdy PvR Turbo-Set 3X hooks will hold on to your catch
Rapala SKITTER V 10
The Skitter Walk family includes freshwater and saltwater options. All feature internal scale and gill patterns, realistic 3D holographic eyes and your choice of appetizing painted or chrome colors. The Saltwater Skitter Walks are equipped with VMC® Perma Steel® hooks and rugged, saltwater hardware. As with all Rapala lures, superior construction ensures a perfect swimming bait right-out-of-the-box. This topwater bait features an exclusive design that radically alters the action of the lure. V-Rap® body design combined with tail weighted balance allows the lure to cut quick with the snap of the rod, ending with a soft, long glide on slack line.4" 1/2 OZ. Features •Translucent Body •3D Holographic Eyes •Quick Turning Walk-the-Dog •Casting Topwater •Inshore Gamefish Species •VMC Black Nickel Round Bend Hooks
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